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Samuel Crawford
Our advisers

Samuel Crawford
Principal

My approach is to listen first and understand the broader context, then work collaboratively with clients to deliver clear, practical solutions, underpinned by strong audit quality, integrity and transparency. Samuel Crawford
Audit and Assurance Principal

Professional experience

Samuel (Sam) is an experienced audit and assurance professional with over 15 years’ experience. He has since developed strong technical expertise and a deep understanding of audit, financial reporting and regulatory compliance matters across a range of clients and industries. 

Sam joined PKF in 2025 and partners with clients to deliver high-quality audit services and practical accounting guidance. He is recognised for his commitment to excellence and for building collaborative, long-term relationships with clients, underpinned by responsiveness and a solution-oriented approach.

Samuel’s core responsibilities include:

  • Leading audit engagements from planning through to completion
  • Providing technical accounting and auditing insights on complex matters
  • Overseeing audit quality and risk management processes
  • Leading and mentoring engagement teams
  • Supporting business development and firm leadership initiatives

He adopts a pragmatic approach to client challenges, beginning with listening and understanding client needs, and then applying a methodical framework to deliver tailored, effective solutions.

Samuel is motivated by helping clients achieve their objectives and contributing to the growth and development of his team.

Qualifications and memberships

  • Bachelor of Commerce, Accounting
  • Member of Chartered Accountants Australia and New Zealand (CA ANZ)

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